Protocol
Services
We specialize in delivering expert support and execution of protocol services for high-profile events, official delegations, and VIP engagements. Our approach combines cultural sensitivity, discretion, and operational excellence to ensure seamless experiences at every level.



Our Expertise Includes
Protocol Officers Deployment
- Mobilization of trained Emirati protocol officers (male & female)
- Dedicated women-only teams for Sheikhas and high-profile female guests
- Multilingual officers skilled in international etiquette and soft diplomacy

Comprehensive Protocol & Hospitality Support
We ensure smooth and respectful management of all formalities, including:
- VIP guest reception at airports and hotels
- VIP terminal coordination (DXB, AUH, Al Maktoum, Jetex)
- Arrival and departure protocols
- Personal escort and VIP guest assistance
- Guest registration and seating coordination
- Setup and supervision of official formalities
- Real-time coordination by professional protocol officers
- Invitation management, RSVP tracking, and guest logistics
- MOU and national flag placement arrangements
- Consultation and on-demand support for protocol-related inquiries

We provide expert protocol management for:
Each event is managed with precision, confidentiality, and strict adherence to protocol standards.
International Conferences, Summits & Business Forums
Royal Weddings & Diplomatic Visits
Gala Dinners, Award Ceremonies & State Banquets
Academic, Cultural & Sporting Events
MOUs, Signing Ceremonies & Exhibitions
Governmental, Religious & Social Occasions
Exclusive Personal VIP Services
We offer highly personalized services to ensure the utmost comfort and prestige for our VIP guests:
Image Consulting
Red carpet preparation, gala styling, and royal etiquette support
VIP Personal Assistants
Coordination of travel, meetings, and scheduling
Lifestyle Concierge
Luxury dining, entertainment bookings, and personal shopping