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The Art Of Business Protocol | 25 April 2026

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The Art of Business Protocol Workshop | 25 April 2026

In-Person | Certificate of Participation

4:00 pm – 6:00pm Saturday

Jetime Events, Goshi Warehouse City, N94 – Dubai – UAE 

Charges: AED 370

Last day to register: 20 April 2026

*T&Cs apply*

The Facilitator

H.E. Alwazna Falah is an Emirati entrepreneur, business developer, and protocol expert with over a decade of experience in entrepreneurship, international protocol, corporate etiquette, and high-level event management. She is the Founder and President of VIP Protocol & Events Management and business developer of several business ventures. Alwazna is also a specialist in high level sports events management and serves as a Board Member of the UAE Athletics Federation.

She has contributed to major global events including Expo 2020 Dubai, COP28, and GITEX, and has managed high-level protocol operations for official state visits including His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the United Arab Emirates state visit. Recognized by Forbes for her impact in the region, she delivers executive training in business protocol and cross-cultural communication across the world.

Training Objectives

This focused workshop is designed to introduce participants to the fundamentals of professional protocol, etiquette, and formal conduct required in corporate, governmental, and high-level business environments. The session emphasizes practical skills that enhance professionalism, effective communication, and confident engagement in formal settings.

Participants will gain insights into business and social protocol, professional appearance, respectful communication, cultural sensitivity, and appropriate conduct during official interactions. The workshop supports personal and professional development while reinforcing organizational image and credibility.

All participants who attend the full session will receive a Certificate of Participation.

Training Benefits

This training will serve as a guide to prepare you successfully to develop and to achieve the following:

  • To empower your professional communication style
  • To sharpen your knowledge of international business & diplomatic protocol
  • To enhance your diplomatic use of language
  • To refine your professional public image
  • To increase your self-confidence in public relations
  • To intensify your ability to work in a multicultural environment
  • To master international protocol and personal diplomacy
  • To increase your proficiency and competence in various forms of corporate and diplomatic communication
  • To polish diplomatic etiquette and formal social etiquette including the fine points of dining etiquette
  • To increase your self-confidence in official, formal and informal contacts
  • To perfect your understanding of formal and informal dress, including evening attire
  • Enhanced ability to work in an international environment and understanding key elements of cross-cultural communication.
  • To refine your competence in contacts with partners from all over the world.

Deliverables

  • The session will take place on April 25, 2026, a workshop in the area of “The Art of Business Protocol”
  • Location: Jetime Event Goshi Warehouse City, N94 – Dubai – UAE
  • Certificate of Completion
  • The training will focus on the participant’s personal and professional development needs.
  • Engaged with the participant’s before, during and after the training

Who Should attend

  • Government 
  • Protocol officers
  • PR and Media Representatives 
  • Event’s Organizers
  • Personal assistants
  • Administrative professionals
  • Students and fresh graduates who are interested in this field 
  • Security Officers  
  • International 
  • Those whose profession requires communicating and socializing in the global marketplace, those who wish to sharpen, refresh and expand their knowledge on the international protocol in business & diplomacy.

Terms and Conditions:

  • Payment is non-refundable.
  • Attendance for the full day program is required to receive the certificate.